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In an interview with Who What Wear, Pamela Anderson discussed wearing dramatic eyeliner at Vogue World: Milano after years of being associated with a makeup-minimal look. She said the change was a personal choice, not a rejection of her earlier approach, and described feeling empowered by experimenting rather than following trends.
Pamela Anderson says she does not want to be defined by either a bare-faced look or full glamour, explaining in a Who What Wear interview why she wore striking eyeliner at Vogue World: Milano after becoming associated with minimal makeup. Anderson described the choice as playful and personal, saying she feels empowered by not following beauty trends.
Anderson told Who What Wear that she first wanted to strip things back and get to know herself again. Since arriving at Isabel Marant’s Spring/Summer 2024 show in Paris without makeup, she has often appeared with a minimalist beauty look, including at Oscars events, the Met Gala and her son’s wedding. Her eyeliner at Vogue World: Milano prompted renewed attention to how she wears makeup.
“I never want to pigeonhole myself,” Anderson said. She explained that she enjoys glamorous makeup for film and theater, while also considering healthy-looking skin important. For the Milan event, she said the eyeliner suited her outfit and that she wanted a severe, Cleopatra-inspired effect, drawing on the styles of Michèle Lamy and Carine Roitfeld. Makeup artist Pat McGrath worked with her for the appearance.
Anderson kept the rest of her makeup relatively simple, wearing a sheer shimmer on her lips from Sonsie’s Wild Groundcherry Basic Balm, a product from the skincare brand she is associated with. According to the interview, the balm contains 25% sugarcane-derived squalane and a 1% hydrating peptide complex, with a ground-cherry-inspired flavor and a golden shimmer. Anderson said the shimmer is intended to enhance the lips’ natural color. The product’s availability and formulation are described by the publication and brand; the interview does not provide independent product testing.
A Beauty Image She Won’t Be Pinned To
Anderson’s comments offer a direct explanation for a shift that has drawn public notice: her understated look is not a permanent rule. She framed both bare skin and dramatic makeup as choices available to her, rather than identities she needs to maintain. That distinction matters in a public conversation often quick to turn a celebrity’s appearance into a fixed statement or a trend.
Her account also connects beauty with vulnerability and self-expression. Anderson said a bare face can feel more approachable, while noting that she enjoys color and glamour. She credited her mother’s approach to makeup—often emphasizing an eye, brow or lip while leaving skin without foundation—as an influence. The interview records Anderson’s personal perspective, not a general rule about makeup or skincare.
The story also links her individual choices to a product launch. Anderson discussed the new balm while describing the lip shimmer she wore, and the publication included details about its formula and limited-edition status. Readers should distinguish that promotional product information from the broader point of the interview: Anderson says she wants room to change her look without having to explain it as a lasting reinvention.
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From Paris Bare Face to Milan Liner
The interview traces Anderson’s recent public beauty image to Isabel Marant’s Spring/Summer 2024 show in Paris, where she arrived without makeup. Her fresh-faced appearances at later events helped make minimal makeup a recurring part of how audiences discussed her style. The source does not establish that Anderson set out to start a movement or intended those appearances as a public statement.
At Vogue World: Milano, she chose a more dramatic eye while keeping the rest of her look restrained. Anderson connected her interest in experimenting to the late designer Vivienne Westwood, whom she called a mentor. She recalled Westwood using unexpected colors, including red eyeliner and green lipstick, without worrying about others’ opinions. Anderson said she is rereading Westwood’s book Get a Life! and sees that freedom as an inspiration for her own playful approach.
“I never want to pigeonhole myself.”
— Pamela Anderson, speaking to Who What Wear
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The Limits of the Available Details
The interview does not say whether Anderson plans to make bold eyeliner a regular part of her public look. Her comments instead suggest she wants to move between different styles. It is also unclear from the source whether the Vogue World: Milano appearance signals any broader change in her approach to makeup.
The article describes the balm’s ingredients and says the Wild Groundcherry edition will be gone once sold out, but it does not provide a launch date, price, sales figures or independent evidence for its skincare effects. Those details should not be inferred from the product description. The report also does not specify what future projects might shape Anderson’s makeup choices.
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More Room to Experiment
Anderson did not announce a specific next beauty appearance or a new project in the interview. She said she likes sharing new discoveries with people, suggesting that she may continue to discuss products and looks she enjoys, but the source gives no schedule or commitment.
For now, the clearest next development is the availability of Sonsie’s Wild Groundcherry Basic Balm, which the article describes as a limited-edition product that will not return once sold out. Beyond that release, Anderson’s stated approach is to keep her options open: she may choose a bare face, a glamorous look or something unexpected depending on the occasion.
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Key Questions
Why did Pamela Anderson wear bold eyeliner at Vogue World: Milano?
Anderson told Who What Wear that the eyeliner suited her outfit and that she wanted a severe, Cleopatra-inspired look. She said she does not want to be limited to one makeup style.
Is Anderson giving up her makeup-minimal look?
She did not say that. Anderson described enjoying both bare-faced looks and glamour, and said her choice depends on what she wants for a particular occasion.
What is Sonsie’s Wild Groundcherry Basic Balm?
It is a lip balm discussed in the interview. The article describes it as containing sugarcane-derived squalane and a hydrating peptide complex, with a ground-cherry-inspired flavor and golden shimmer. These are product details reported by the publication, not independent test results.
What did Vivienne Westwood mean to Anderson?
Anderson called Westwood a mentor and cited the designer’s willingness to wear unexpected colors without worrying about other people’s opinions as an influence on her playful approach to beauty.
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